I was terribly disappointed with the work you turned in. But I am not giving up. We will, as a class, evaluate each of your projects next class period. Go through your written portion and be prepared to justify EVERY decision.
It could get ugly next time, but it will help you learn. Finding the weak points in the work of our peers helps us find our own weak spots.
Tuesday, October 30, 2018
Tuesday, October 23, 2018
23 October 2018
Worked on your IMC. The written portion is due on Friday. You were encouraged to use the site on developing an IMC that I have created. A few of you actually created an account.
Wednesday, October 17, 2018
17 October 2018
Worked on projects
Examined successful past projects for appearance/format/content ideas.
Check out this site: https://iteachmarketing.wixsite.com/theimc (still under development)
Examined successful past projects for appearance/format/content ideas.
Check out this site: https://iteachmarketing.wixsite.com/theimc (still under development)
Friday, October 12, 2018
11 October 2018
Discussed your next step, answered questions and then you had time for work on the project. ememver, the WRITTEN portion is due this term.
Tuesday, October 9, 2018
Friday, October 5, 2018
5 October 2018
Discussed the next stage of your project DOING IT. This is where the fun is. You need to be working, and doing work at home as well!
Wednesday, October 3, 2018
3 October 2018
Worked on the slogan. Learned that a little more effort can make a much better product!
Tie to get serious about your project!
Tie to get serious about your project!
Monday, October 1, 2018
1 October 2018
Next class period you will present (on the projector--so do what you have to in order to make that possible) the final stylized version of your slogan.
ADS WITH IMPACT: WHAT MESSAGING THEMES SPEAK LOUDEST TO CONSUMERS?
ADS WITH IMPACT: WHAT MESSAGING THEMES SPEAK LOUDEST TO CONSUMERS?
How to Develop Campaign Slogans & Messages
5 Tips on How to Write a Killer SloganHow to Create a Catchy Slogan.
Top Slogan Generators
40 Memorable Advertising Slogans (and How to Create One)
How Ad Slogans Work | HowStuffWorks
Long Slogans Are Absolutely, Positively More Effective Than
The 100 Best Advertising Taglines Ever
5 Tips on How to Write a Killer SloganHow to Create a Catchy Slogan.
Top Slogan Generators
40 Memorable Advertising Slogans (and How to Create One)
How Ad Slogans Work | HowStuffWorks
Long Slogans Are Absolutely, Positively More Effective Than
The 100 Best Advertising Taglines Ever
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Here is a link to the marketing case studies from the Business Case Studies site. Once you pick a case study, write your name and the name ...
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Next class period you will present (on the projector--so do what you have to in order to make that possible) the final stylized ver...